Blog
What is B2B Influencer Marketing?
B2B influencer marketing has emerged as a powerful strategy for brands to connect with their target audience. If you're a brand looking to harness the potential of influencer marketing in the B2B space, you're in the right place.
Why Influencers Are Good for Marketing
In today's competitive business landscape, brands constantly seek innovative ways to reach and engage their target audience. One marketing strategy that has gained tremendous momentum and proven to be highly effective is influencer marketing. Leveraging the power of influential individuals to promote products or services has become a game-changer for brands across various industries.
21 Future Predictions of Influencer Marketing
Influencer marketing is constantly evolving and growing by the season alongside cultural trends, social media, and streaming platform updates.
Back to School Influencer Marketing Campaign Tips
Back to School will be here before we know it, for millions of adolescents, this time is rapidly approaching. While most students don’t start school until the end of August, the beginning of the month is the most popular time for parents to start their shopping.
What is the ROI of Influencer Marketing
The return on investment (ROI) of influencer marketing can vary depending on various factors, such as the brand's goals, industry, target audience, influencer selection, campaign strategy, and measurement techniques. While it's challenging to provide an exact figure, influencer marketing has the potential to deliver a positive ROI when implemented effectively.
What Is Lemon8 and Should You Download It?
TikTok's parent company, ByteDance, has been pushing its Instagram-like app to US social media users. Lemon8 is a video and photo-sharing social media platform catering to users' interest in food, beauty, wellness, and travel.
Influencer Marketing For Startups: Complete Guide
Influencer marketing is a fantastic way to promote your startup. It’s important to find qualified influencers whose audience and brand pair effectively with your startup. It’s best to work with an experienced influencer marketing agency in order to both protect your startup and ensure you have a successful campaign.
How to Remove a Filter from a TikTok Video: Can You Do It? How?
Currently, you can not remove a filter from someone else’s TikTok video. However, removing a filter from your own video is possible.
What is a Content House
A content house is a place where content creators (such as influencers, YouTubers, and bloggers) live and work together. These content creators often collaborate on projects, share resources, and provide support for one another.
How to Become a lululemon Influencer
Lululemon has an affiliate program called "lululemon Collective." In this program, anyone can become an influencer for the brand by sharing content on their social media channels.
How to Become an Amazon Influencer
Becoming an Amazon Influencer is a great way to monetize your social media following, and there are many benefits to doing so. If you're ready to take the next step in your social media career, follow these steps to apply to the program.
Facebook Supports Black-Owned Businesses with #BuyBlack Holiday Campaign
Facebook launched a three-month "Season of Support" initiative to help small businesses adapt and thrive in this holiday shopping season. Facebook kicked off its efforts with a campaign highlighting Black-owned businesses and celebrating Black culture. #BuyBlack Friday
4 Ways to Kickstart Your Holiday Influencer Campaigns
It’s been a strange year for influencer marketing. Actually, it’s just been a strange year.
Although retail sales initially saw a slump, the challenges of this year have brought about innovation that we believe should boost the holiday shopping season. And now is the time to create your holiday influencer marketing campaigns.
Here are some ways to gear up quickly.
TIkTok Strategy For Brands
We firmly believe there is no better time than now to begin building a brand presence on TikTok. TikTok is a powerful tool for brands with the potential to reach audiences in new & creative ways. At the simplest level, there are 4 ways for a Brand to use TikTok: Influencers, Brand Channels, Challenges and Ads.
Back-To-School Season: What Has Changed
Nothing about 2020 is normal, including the back-to-school season. However, not all the differences are what you would expect.
For example, most people would predict that parents plan to spend less this year on back-to-school shopping. In reality, the opposite is true. There will be a shift in spending this year and is expected to be a record back-to-school season.
Instagram Reels: What You Need to Know
TikTok is easily the most-talked-about social media platform of the moment. However, with the idea of a TikTok ban being floated around, there is potential for a significant vacuum to open up soon in the social sphere. And should this happen, the big question will be: who is going to fill it?
Facebook Live: What Brands Need To Know
With more people turning to live video to connect, work, learn, celebrate, and so much more, Facebook has been adding new tools and features to make it’s Live Video platform even more useful for brands and businesses.
TikTok Analytics - What Brand Marketers Need To Know
TikTok analytics can help you understand how your content and account is performing on the platform.
What's The Deal About TikTok? Let Us Show You
If you're unsure about how TikTok fits into your current influencer marketing strategy, let us help you plan campaigns specifically on TikTok or as part of a larger cross-platform campaign. Already know that TikTok is right for you? Let us help you reach the top creators on the platform right now.