Intuition Media Group | Influencer Marketing Agency

View Original

11 #BookTok Influencers To Follow in 2023

World Book Day is April 23- and with over 119 Billion views, #BookTok is certainly the place to find your next read.

There is a whole community out there filled with bibliophiles. #BookTok, a popular category on TikTok, has been recognized as single-handedly breathing new life into reading culture and the publishing industry as a whole over the last few years. Without BookTok influencers, this new community of bright, young readers may never have been born.


11 #BookTok Influencers to Follow

1. @pjandbooks- Peyten is a 22-year-old BookTok influencer who, as her bio states, is servings looks & books—and we’re here for it. From monster romance (yes, this is a thing) to highlighting authors of color and black female main characters, this BookTok influencer is one of the many creators shaping this subcommunity.

2. @jasminlibrary- From enticing us with excerpts from a spicy book, to monthly roundups rating her latest reads, as well as complete books reviews, Jasmin’s book TikTok account is perfect for those who love everything about the art of reading.

3. @alaina.wyl- This quick-witted BookTok influencer has a surprisingly dark sense of humour, and we’re here for it. Check out her account if you’re into fantasy novels.

4. @aymansbooks- the year’s top BookTok’er with 892.4k followers and over 102 million likes. Ayman’s content mostly focuses on bookish humor, book reviews, product hauls, and book recommendations.

5. @thebooksiveloved- Pauline Juan features book recommendations, book reviews, and videos of her reacting to scenes or characters in her favorite books. Pauline has amassed more than 553.3k followers and 29.3 million likes with her BookTok recommendations.

6. @ezeekat- Aysen Headley, an avid bookworm and anime fan who makes regular BookTok book recommendations. Jaysen centers his BookTok content around young adult novels, anime, and manga. But you’ll also find other fun content about board games, Disney movies, and Doctor Who episodes.

7. @jennajustreads- On this BookTok account, you’ll find reviews of popular BookTok books, BookTok recommendations, and videos of Jenna breaking down popular young adult novel tropes. Jenna has 371.6K followers and more than 14 million likes through her videos.

8. @booktalkers- The reading fire duo! This TikTok account has two book addicts to run it, and let’s say they are doing an amazing job! These content creators have brought some fun ideas to the booktok community from challenges to reader memes and other fun games.

9.@amyjordanj- With more than 378k followers, Amy creates very consistent content with her aesthetic feed. Amy shares her favorite books and authors, and she also shares mini lifestyle vlogs.

10.@meara- In 60 seconds, she will share an in-depth book review that will make you want to pick up a book ASAP.

11. @maya- Sharing excellent book recommendations from authors of color ranging from middle grade to adult.

Authors on BookTok

Authors have also formed their own community called AuthorTok, where they share humorous videos about the craft of writing, their books, book recommendations, and advice on writing and publishing. Some authors you can find on the platform are Alisha Rai, Chloe Gong, Sara Raasch, Casey McQuiston, Victoria Lee, Victoria Aveyard, and Claribel Ortega.


Who are your favorite bibliophiles on tiktok? Let us know!